Speaking

Brian Piper giving a keynote speech at a higher education conference.

UPCOMING EVENTS

Engage Online, Oct. 30, Virtual

AMA Symposium for Higher Education, Nov. 10-13, Las Vegas, NV

PRxNE, Nov. 15, Syracuse, NY

Social Media Marketing World, Mar. 30-Apr. 1, San Diego, CA

Brian Piper on a video monitor as he is being recorded while giving a keynote speech.

Topics covered:

Content and data:
Using Data to Optimize Your Website for Users and Search Engines
Optimize Content Performance and User Experience Effectively through Data Analytics and Insights
Avoid Fatal Mistakes: Use Data to Drive Your Website Performance
Data-driven communications: Use data to drive your content strategy
Optimizing your writing for people and search engines
Google Analytics and Search Console: Insights into SEO
Data, tracking, and reporting during a pandemic
Navigating the Maze of Data & Analytics
How to Create Data-Inspired Content Pillars
The Power of NFTs to Change Education Through Community
Epic Content Marketing in Higher Education

AI:
Prompt tips for ChatGPT and Midjourney
Risks of Adopting AI…and of NOT Adopting AI
Supercharge Your Content Marketing Workflow with AI (red stapler winner)
How to Integrate AI into Your Workflow

Mentorship:
The Future of Work: The Importance of Mentorship Programs

Web3:
Web3, NFTs, and crypto…oh my!
Using NFTs to Build Community
Utilizing NFTs to Incorporate your Following into the Fabric of your Content’s Narrative

Workshops:
Optimizing Your Content for Search Engines
How to Do Keyword Research
How to Launch and Run an AI Council
Discoverability in 2025 and Beyond
The Future of Discoverability: SEO, AI, and More
How to Measure the ROI of Your SEO

Brian Piper presenting about AI in front of an audience of higher education professionals.

PAST EVENTS

CMSWire Connect 2023

Collaborate Summit 2021

Content Marketing World, 2020, 2021, 2022, 2023, 2024

ContentEd 2021, 2022, 2023

ContentTECH Conference 2019

ContentTECH Virtual 2019

Content Entrepreneur Expo (CEX) 2022, 2024

eduWeb Conference 2020, 2021, 2024

Engage Summit 2024

EvolveDrupal NYC 2024

HashtagHigherEd US 2023

HDI WCNY Annual Leadership Conference 2024

HighEdWeb Annual Conference 2019, 2020, 2021, 2022, 2024 (red stapler winner)

HighEdWeb Analytics Summit 2021, 2022, 2023

HighEdWeb Analytics/AI Summit 2024

HighEdWeb Analytics Community Discussions (regularly)

HighEdWeb AI Community Discussions (regularly)

Marketing Analytics & Data Science Conference 2024

Nexus Marketing + 2023

NFT London 2022

NFTNYC 2021, 2022, 2023

PRSA Icon International Conference 2021

PRSA panel 2018, 2019

PRxNE Conference 2018, 2021, 2023

School Marketing AI Summit 2024

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