I watched my teammate kick his feet out of my parachute lines and disappear from view over the top of my canopy as I had seen him do hundreds of times before. I focused on the horizon and then got yanked back into the parachute below me and engulfed with slippery nylon fabric as my …
I got to spend the first three days of May at the Creator Economy Expo (CEX), and it was transformational. I went to the event last year in Phoenix and thought it was one of the best conference experiences I’ve ever had, just from a knowledge-sharing, and networking standpoint. Of course, the weather in Phoenix …
Whether you’re just starting a content business or are deep into it, knowing what is working with your content and what isn’t is critical in order to know where to put your efforts. Data can help you find those insights to ensure that your time is being used most effectively. Article originally published at The …
Creators Should Use Data to Drive Your Content Strategy Read More »
First things first, nothing in this post works if you don’t have a documented content strategy connected to clearly defined business goals. Your strategic goals will determine your key performance indicators, or KPIs, and let you know what it is you need to be measuring. Looking at your data and creating reports and dashboards without …
How can I build a data inspired content strategy? Read More »
